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		<title>Small Businesses Cling To Search Advertising At Their Peril</title>
		<link>http://benjamintomkins.com/2009/12/23/small-businesses-cling-to-search-advertising-at-their-peril/</link>
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		<pubDate>Wed, 23 Dec 2009 11:05:52 +0000</pubDate>
		<dc:creator>Benjamin Tomkins</dc:creator>
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		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[search advertising]]></category>
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		<description><![CDATA[Search advertising works, perhaps too well. It&#8217;s affordable, easy to use, and the results are easy to measure. That&#8217;s led many SMBs to allocate large chunks of their marketing budget to search advertising. That may garner results now, but an over reliance on search advertising may leave you wondering where all your customers went a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=benjamintomkins.com&amp;blog=9955717&amp;post=246&amp;subd=benjamintomkins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Another Small Biz Title Bites The Dust</title>
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		<pubDate>Mon, 07 Dec 2009 11:05:54 +0000</pubDate>
		<dc:creator>Benjamin Tomkins</dc:creator>
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		<category><![CDATA[journalism]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[SMB]]></category>

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		<description><![CDATA[SMB titles are dropping like flies. If the great recession holds so much opportunity for small businesses, why are SMB pubs dying? The answer has more to do with the pubs than the SMB market. Ownership comes with privileges. And Bloomberg LP is exercising its prerogative after buying BusinessWeek: the exit of high-profile editors such [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=benjamintomkins.com&amp;blog=9955717&amp;post=174&amp;subd=benjamintomkins&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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